JANUARY 10TH, 2018
Capitalizing on opportunities is the name of the game for MLOs, and opportunities are presenting themselves: last week saw a 23.5% spike in mortgage application activity compared to the week before as rates made a solid drop coming into the new year. However, rates are inching back up, so the time to capitalize on those new applications is now. This would also be a great week to reach out to any borrowers who decided against purchasing/refinancing when rates were higher just a few weeks/months ago.