October 2nd, 2018

We are all very familiar with the buyer side of the purchase process; however, there is plenty of opportunity to be an advocate for your clients who are now selling homes. Especially with millennials.

According to a recent report from Zillow Group, millennials aged 24 - 38 are the least satisfied during the home-selling process. They’re also the biggest demographic in the market. According to the report, “69% of millennials felt that the expense and stress of moving, making improvements or repairs to sell, selecting an agent, and uprooting their family compound the pressures of buying a new home at the same time.”

They are also the most willing demographic to make concessions: 89% have made seller concessions compared to 83% of all sellers.