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Dale Vermillion

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Dale's Triple Play, now available on-demand

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The Million Dollar Minute

01

Cultivating interest

Peaking borrowers' interest in 30 seconds or less

02

Building trust

Presenting your credentials to establish trustworthiness

03

Undercutting competitors

Proactively adressing rate to preempt borrower opposition

04

Envisioning value

Committing to a personalized solution for every borrower

05

Moving forward

Making a clear ask to complete an application

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About Dale Vermillion

Housing icon, entrepreneur, philanthropist

Over his 40 years in mortgage, Dale has redefined what constitutes a successful lender to mean more than just bottom-line profits.